機會成本:讓你的選擇更理性 How Much? Understanding Opportunity Cost MAR.15,2021/Bruce E. Bagnell
決定,決定!每一天我們都會遇到需要做決定的情況。經濟學家長久以來都知道,當我們做決定時,我們考量的是無窮的慾望對上有限的時間、金錢、服務和機會。我們每一次做選擇時,都是在權衡目前可取得的事物與必須放棄的另一樣事物的成本。(Decisions, decisions! Every day we come across situations in which we have to make a choice. Economists have long realized that when we make decisions, we are considering our unlimited wants against limited time, money, services, and opportunities. Every time we choose, we weigh the cost of one item we can have now against something else we have to give up.) |